Carl Hartzel
An experienced business, technology and services executive with a proven track record for creating shareholder value through operational turnarounds, organic growth and business development.
Manhattan Beach, CA
Strategically-minded senior executive with accomplished entrepreneurial track record of top-notch leadership and team building, with strong execution capability in gaining operational efficiencies and increasing organizational capacity. Solid background in leveraging and integrating advanced technologies into corporate infrastructure to enable innovative business offerings, differentiate services, and improve efficiencies / productivity. Seasoned in all aspects of operations geared to drive business innovation and revenue growth while increasing organizational effectiveness. Exceptional communicator and mentor with ability to present highly technical information in easily relatable, concise terms to internal and external stakeholders.
Executive Vision: Strategic Planning and Implementation, Entrepreneurial Approach, Business Development, Financial Forecasting and Due Diligence, Organizational Infrastructure, Thought Leadership, Solutions Development/Execution.
Enterprise Resource Planning: Process Improvement and Enhancement, Technology Strategy, Systems Integration, Global Implementation.
Operational Leadership: Human Resource Management, Sales and Marketing Strategies, Business Development, Organizational Change, Systems Efficiency.
Work Experience
Chief Operating Officer - COO
July 2007 to October 2011
San Diego, CA 7/2007 - 10/2011
Perminova develops and markets web-based software for the nations leading cardiology centers. The company is pioneering healthcares move from outdated client-server technology to modern, secure cloud computing.
• Integral in helping to secure seed funding and eventually leading to $7M round.
• Serve on the Board of Directors.
• Led market penetration into major academic institutions based on strategic and clinical needs, securing contracts with top academic institutions.
• Determined resource allocation and hiring of key personnel.
• Ensure that operating objectives and standards of performance are understood and owned by management and staff.
• Assess the impact of regulations and make recommendations for improvements.
• Set and monitor performance of service delivery teams and ensure key performance criteria are met.
Chief Operating Officer - COO
June 2005 to December 2006
Calabasas, California • 6/2005-12/2006
Enterprise-wide IT solutions for the medical outreach market and develops community-based public health incident surveillance, collaborating with the CDCs Public Health Information Network.
Chief Operating Officer
• Led Sales, Application Implementations, Development, QA, Operations, IT, Client Services, Support and Human Resources.
• Supervised personnel at the VP, Director and Manager levels to ensure departments are within budget and schedule.
• Authored and implemented daily SOPs parallel to corporate objectives.
• Worked with the CEO and Board of Directors to ensure compliance with corporate policies and long/short term goals.
• Spearheaded controls to improve cross channel communication and workflow.
• Evaluated metrics of projects, performance and general operations.
• Championed federal, state and local regulations throughout corporate structure.
Notable Highlights
• Initiated partnership valued at $100M with EDS and Deloitte for a Canadian RFP within public health division.
• Launched a second office by cultivating profitable vendor relationships in India.
• Attained sales win for 90% of all outstanding proposals, achieving the highest sales rate for the last 15 years.
• Increased general revenue growth by 46% through expert resource optimization and process improvement.
• Slashed time-to-market for software launches, while improving customer service and product quality.
• Raised productivity 400% by merging 2 divisions, improving PMO, development, QA processes and support.
Chief Operating Officer - COO
July 2004 to June 2005
Glendale, California • 7/2004-6/2005
Provider of long-term services for the frail, elderly and persons with physical disabilities.
Chief Operating Officer
• Re-engineered market identity through upgrading operations and creating a positive image of the corporation and services offered.
• Created and executed new accounting systems and more proactive financial methodologies.
• Implemented improved processes for mobile computing and web interfaces for physicians, clients, patients and families.
• Oversaw treasury activities including delegation of authority for receipt, funds disbursement, banking services, financial protection and custody of funds, securities and diverse financial instruments.
• Analyzed financial data to forecast position and budget requirements.
• Evaluated need for fund procurement and surplus investment.
Notable Highlights
• Co-led successful effort to attain $32M for expansion , acquisitions and eventual buy-out.
• Merged 3 affiliated companies into a conglomerate, increasing cost savings, customer service and operational effectiveness.
Vice President Business Services
May 1999 to June 2004
North Hollywood, California • 5/1999-6/2004
Top tier private practice hospitalist company, managing +$1B/yr healthcare expenditures.
Vice President Business Services
• Leveraged marketing and operational development skills to jump start corporate expansion, consistently surpassing 100% YOY growth and leading to improved corporate visibility.
• Worked with Siemens, Cerner, HBOC, Meditech, IDX, WebMD, EPIC and Linux to monitor and drive operations in the areas of revenue cycle processes, physician documentation and clinical improvements in lower bed days and improved communications with medical records.
• Initiated and supported data warehousing technology and data mining applications for clinical, billing and disease management.
• Responsible for Revenue Cycle systems - implementation, support, training, upgrades, call center and client support.
• Authored and implemented long/short term strategic planning, business development and integration of IT systems.
• Researched best business practices and products for procurement leading to phenomenal infrastructure expansion.
• Directed highly successful application transformation, interface development and telecommunications networking and design.
• Reviewed proposals and process improvement strategy to establish key synergies for financial, supply chain management and outcome data.
• Supervised efforts of Analysts to advance revenue cycle initiatives.
• Directed training and professional development at all levels to drive constant process improvement.
• Created procedures to manage system and billing functions including HIPAA security, privacy issues, PDA and web-based activity.
Notable Highlights
• Collaborated with 68 hospitals to implement IT functions for corporate compliance, support structured decisions, streamlined billing, EMR across 16 states.
• Spearheaded multimillion dollar budget, P&L, cash management, controls, pricing and high yielding contracts.
• Slashed processing by 17 days through automating processes to captured time-critical data.
• Lowered spend in a fixed-cost environment by 33% through streamlining enterprise architecture and migration to standard platforms to reduce duplication.
Revenue Generation
• Drove explosive growth from $500K to $80M within 5 years.
• Increased presence to 16 states.
• Reduced labor costs 33% by utilizing Enterprise Application Integration, Mobile Technologies, CTI, Oracle, EDI and online solutions.
Manager
July 1997 to May 1999
• Rocketed savings of $750M by integrating 45 hospitals into one shared-services entity.
• Directed 35 professionals with a $12M budget to streamline the firms largest healthcare contract with CHW.
• Led testing and implementation of Cerner & SMS INVISION applications, call center software and CTI and IVR designs requiring ERP knowledge and SAP interfaces.
• Integrated financial data from the revenue cycle process into Lawson.
Chief Operating Officer
1985 to 1996
• Jump-started company through securing $100K in venture capital, producing outstanding results in corporate finance, marketing, sales and operations, specializing in service quality and profitability.
• Worked with CEO and Board of Directors to administer best business practices in creation of system applications, operational policies, outsourcing/hosting, tactical plans, financial functions and recruitment of talent.
• Built from ground up, a major clinical and revenue cycle transformation initiative for a large, multi-site radiology practice.
• Reengineered workflow to drive performance and productivity.
• Utilized Continuous Quality Improvement and Total Quality Management processes applicable to patient relations and operations efficiency.
• Partnered with 32 clients in a tri-state area in a multi-year strategic partnership with a key provider, generating +$32M in revenue for outsourcing infrastructure planning and implementation of applications for patient access, billing and clinical capabilities.
• Managed a cross-functional Program Management Office with +100 personnel, including business and IT managers, application and system architects/users to define "Future State" enterprise architecture to support billing and management systems.
• Directed QA teams in identifying and optimizing initiatives in admitting, registration and patient accounting areas, focusing on productivity and volume workload.
• Performed internal management audits to identify problems and ensured compliance with OIG, OSHA, NRC, JCAHO and regulatory agencies standards.
• Collaborated with SmithKline to perform claims processing management and revenue cycle analysis for company contracted or owed laboratories.
Notable Highlights
• Drove growth from scratch to $32M, in a tri state area.
• Drove Continuous Process Improvement leading to a consistent 40% YOY growth.
• Closed key contracts and proposals, achieving up to $4M in revenue.
• Propelled subscriber base of Physicians Monthly +20K through direct marketing and referrals.
Education
Master of Health Administration
Bachelor of Science
Skills
SaaS, Performance Management, Solutions Development and Delivery, Operational Management, Strategy Development and Execution, Product Management, Thought Leadership, Consultative Sales, Business Development, B2B, B2C, leveraging and integrating advanced technologies into corporate infrastructure, information management, cloud, EMR / EHR, HIPPA, SOA
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